Background
A few months prior to ASAE’s Annual Conference in 2008, Jeff De Cagna of Principled Innovation approached me with the idea to create a blog-of-blogs, also known as a universe site, to aggregate the association world’s most well known bloggers. The goal of the project was really three-fold: first to make it easier to find association related resources in one location, second was to drive traffic back to the blogger’s websites, and third it had to be almost entirely automated – as little user/administrator intervention as possible. It was understood from the beginning that the site needed to be extremely accessible, content rich and highly interactive.
After a few weeks of discussion we settled on the idea of using WordPress as the engine largely due to the fact that more than half of our featured bloggers had experience with it and should they need to actually log-in to make changes, post updates or respond to comments.
Platform: WordPress 2.7
Responsibilities:Initial idea, information architecture, graphic design, coding.
A-List Bloggers
Background
A few months prior to ASAE’s Annual Conference in 2008, Jeff De Cagna of Principled Innovation approached me with the idea to create a blog-of-blogs, also known as a universe site, to aggregate the association world’s most well known bloggers. The goal of the project was really three-fold: first to make it easier to find association related resources in one location, second was to drive traffic back to the blogger’s websites, and third it had to be almost entirely automated – as little user/administrator intervention as possible. It was understood from the beginning that the site needed to be extremely accessible, content rich and highly interactive.
After a few weeks of discussion we settled on the idea of using WordPress as the engine largely due to the fact that more than half of our featured bloggers had experience with it and should they need to actually log-in to make changes, post updates or respond to comments.
Platform: WordPress 2.7
Responsibilities:Initial idea, information architecture, graphic design, coding.